By Roni Gehlke
Name of Business: Code Brew Coffee and More
Type of business: Coffeehouse
Owners: Dr. Jose Fuentes and Dr. George Lau; CFO Wuolfran Sanchez
Founded: November 2009
Address: 2485 Sandcreek Road, Suite 140, Brentwood
Phone number: 925-513-3500
Hours: 6 a.m. to 9 p.m. Monday through Saturday; 8 a.m. to 7 p.m. Sunday
Number of employees: 11
Products and services: Code Brew offers its own blends of brewed and roasted coffee on site during business hours. Also available are soup and sandwiches, including breakfast sandwiches, all day. They offer eat-in and takeout service. Code Brew has free Wi-Fi services available in a comfortable setting. There is also a free conference room that seats eight where groups can order off the menu.
How did you get into the business: Dr. Fuentes lives in Antioch. He and Dr. Lau were visiting The Streets shopping center and realized that center didn't have a coffee place, Sanchez said.
"Everything went quickly from there," Sanchez said. "The came up with a plan, picked out a location and contacted me to help them set the new business up."
Best part about the business?: "I love dealing with the customers and seeing them smile in the comfortable surroundings," Sanchez said.
He also likes that the whole business is family friendly offering a children's area where they can play while their parents enjoy their coffee.
Worst part about the business?: Sanchez he didn't see anything that could be a worst thing about the business.
Key to success: "Customer service is always the key," he said. "Making people comfortable and having a good product is also as important as the customer service."
Biggest misperception about the business: "Some people think that we are a brewery because they don't read the rest of the name and see we are a coffee place," Sanchez said. "Others believe we are a chain store but right now this is the only store we have available."
Future plans: Over the next several months, Sanchez said that they hope to have more music nights with local bands and karaoke. They are always looking for good acts to perform. They also are looking for local artists to display and sell their work at their location. Interested parties should contact Code Brew Coffee and More.
— Roni Gehlke
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